“I want to build the top ecommerce platform for my enterprise business.”
If this is you, you certainly have future-proofing your brand on your mind.
But the challenge is finding the best enterprise ecommerce platform that can power your business for disruption.
And nothing powers your brand for unparalleled growth like an enterprise ecommerce platform.
Yes, your business needs advanced software that can build tailor-made solutions for your enterprise ecommerce brands’ unique needs.
But with ecommerce dynamics changing ever so often, it has become a tad bit tough to stay put.
Wondering what you need to stay ahead of the market?
Let us guide you through the essentials of an enterprise marketplace platform.
But before we dive in, let us check some data to understand customer behaviour and their needs:
- 79% of shoppers shop online at least once a month
- 62% share of ecommerce will be m-commerce by 2027
- 69% of the customers appreciate personalization while shopping
- 61% of online buyers start shopping on one device and finish on the other
- 60-70% of consumers research and purchase both online and in-store
- 80% of B2B sales will be done online by 2025
Source: Statista
The ecommerce industry is in its hyper-growth stage. With the market size growing bigger every day, there are tons of business opportunities to cash in on. But, to build a top-notch ecommerce website for your customers, you need the right set of features that can also meet your buyer expectations.
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Why do businesses need to choose an enterprise ecommerce platform?
Building and running an online business successfully takes more than we think. It is full of surprises and challenges with the diverse needs of customers. To cope with the changes and excel in the ecommerce landscape, you need robust ecommerce software.
However, the enterprise ecommerce solution you choose can make or break your business. Wonder what makes us say so? Here is a list of benefits you can expect as you choose the best ecommerce platform for your business:
- Quick to go to market
- Cost-effective solutions
- Battle-tested software for upcoming challenges
- Easy to implement new business models
- Freedom from regular updates and maintenance
- Quick to adapt to the market scenarios
Designed on headless architecture, StoreHippo offers decoupled frontend and backend to help enterprise ecommerce brands use the best in class ecommerce software and create innovative and agile solutions quickly.
10 Must-have enterprise ecommerce platform features to build a future-proof brand
If you are on the path to building a future-proof brand for your business, the first concern should be to provide an engaging platform to your customers. As you are building your ecommerce platform or looking at ecommerce platform migration, you must look at the following features:
1. Future-ready tech
Large-scale enterprise businesses like yours have unique needs and requirements. With the current market scenario, brands need to remain agile and customer-centric. To design tailored solutions for their customers, enterprise brands need advanced creative control and cutting-edge technology. As the brands build unique and innovative solutions, they can future-proof their business and offer their customers a complete 360-degree marketplace solution to shop on.
StoreHippo is a fully hosted and managed enterprise ecommerce solution that offers comprehensive enterprise-grade features to future-proof the business. The advanced solution, StoreHippo, is powered by a next-gen MEAN stack that helps build cutting-edge ecommerce enterprise solutions. Built on powerful MACH architecture, StoreHippo enables enterprise brands to experiment, innovate, and scale without having to compromise on the performance of the marketplace. Brands can also create highly personalized buyer journeys with the decoupled headless ecommerce solutions by StoreHippo.
2. Omnichannel ecommerce support
With almost 90% of the customers looking for consistent buyer journeys across multiple channels, it has become prudent to look for omnichannel ecommerce solutions for your business. Your customers are everywhere today, so to target, engage, and convert your buyers, you need to take your enterprise ecommerce brand to each of the channels loved by your customers. As you build your brand presence across multiple platforms, you can boost your customer engagement and increase conversions manifold.
StoreHippo offers easy-to-use omnichannel solutions for the multi-channel selling needs of your business. The omnichannel ecommerce solutions help you experiment with product-market mixes for faster growth and increased customer engagement. To help you leverage multiple sales channels, StoreHippo enables you to:
- Add new customer touchpoints using the same backend logic and APIs
- Create consistent buyer journeys and experiences across all channels
- Centrally control all the sales channels of the enterprise ecommerce platform
- Get better customer insights on all the sales channels
- Build data-driven strategies for growth by compiling data from all channels
With StoreHippo omnichannel solutions, enterprise brands can quickly set their ecommerce marketplace for growth.
3. Support to leverage mobile commerce
The new-age customers are always on their mobiles. Yes, 80% of the online orders are happening via smartphones. Is mobile commerce on your business growth roadmap? If not, now is the time to drop everything you are doing and make mobile phones your primary sales channel. Wondering the way forward? Here it is.
Built on mobile-first technology, StoreHippo, the top ecommerce platform comes with an inbuilt mobile apps builder. It helps businesses build iOS and Android mobile apps right from the admin dashboard at zero additional costs without the need for coding. Brands can build multiple mobile apps for different sub-stores and also get built-in apps for different users like admins, vendors, delivery boys etc. enabling them to handle the business on the go. The stores built by StoreHippo are also PWA stores that look, feel, and work like mobile apps even on entry-level devices and in areas with poor connectivity.
4. Support for various business models
As your enterprise ecommerce business grows, and as the market dynamics shift, you might also want to shift to a different business model or experiment with some hybrid business models. Wondering what makes us say so? Well, you might want to grow to new sales channels, expand your product lines, or explore a new customer base beyond borders, do you expect the same business model to serve your purpose? It might become obsolete leaving you with no choice but to either go for an ecommerce platform migration or limit your business growth. However, you can escape this, by choosing an ecommerce solution that supports various models like B2C, B2B2C, B2B, D2C, etc., making it easy for you to scale at any given point.
StoreHippo comes with inbuilt support for diverse business models. The battle-tested solutions help go to the market in record time. Enterprise brands can seamlessly pivot to different business models or combine the features of the two into one with the inherent flexibility and scalability offered by StoreHippo. The plug-and-play solutions from StoreHippo do not require brands to go for any additional apps or extensions to build enterprise ecommerce platform for hybrid business models like B2B2C.
5. Flexibility to build tailored solutions
As you plan to future-proof your business, you can miss out on making your ecommerce platform flexible. Why? Because as the ecommerce landscape shifts, you would want your ecommerce platform to adapt as quickly as possible. Now how would you make quick changes in a rigid platform that fails to offer quick customizations and alterations? To be able to scale and race ahead of your competition, make sure your brand is equipped with flexibility to build tailored solutions.
StoreHippo enterprise ecommerce platform helps ecommerce brands to completely mold the platform for the unique needs of their business. The StoreHippo platform can be tweaked inside out unlike other platforms that can only be limited to the front-end changes. For all your unique requirements and needs, StoreHippo comes with in-built entities that can be extended or customized seamlessly. You can also experiment with your revenue streams with StoreHippo.
6. Scalability and speed
A lot of brands tend to wrongly estimate the importance of a scalable solution for the overall growth of their business. It is of utmost importance for your brand to factor in the scalability of your business in years to come and accordingly opt for a solution that can accommodate your growth even if your brand grows astronomically.We bet you might want to scale up your business even further in the coming years. And to be able to offer a seamless buying experience even when you scale up to millions of buyers, you need a scalable enterprise ecommerce platform.
StoreHippo is built on the most advanced MEAN stack technology that offers an inherently scalable ecommerce solution for your business. StoreHippo offers a consistent high-performing ecommerce platform even when your brand grows exponentially. It offers peak-load tolerance during seasonal peaks and 99.99% uptime with autoscaling and redundant server architecture. StoreHippo’s inherently scalable cloud infrastructure supports business growth without having you worry about ecommerce platform migration. You can plan strategic growth for your brand with the unmatched scalability offered by StoreHippo.
7. Easy migrations
With new technology breakthroughs and ecommerce going through a transformative phase, enterprise brands need to adapt modern needs of their customers. Your platform might be in eminent need of re-platforming without you even realizing it. Let us help you with a few signs that you need ecommerce platform migration ASAP:
- Poor website performance leading to a drop in conversions
- Struggle to scale your business due to lack of features and tools
- Not flexible enough to implement customizations
- Cumbersome crafting personalized user experiences
- Difficulty in pivoting to new business models
- Lack of business insights and reports meaning no access to data
- Tough to integrate your preferred software and tools
If you are facing any of the above challenges, its time to consider moving to a new platform. No, it is not a tiresome task if you choose the right solution provider. StoreHippo offers Channel Migration solutions for Shopify, WooCommerce, and Magento that are designed for seamless ecommerce platform migration to StoreHippo in just a few steps. The next-gen ecommerce solution StoreHippo makes replatforming smooth sailing for you. The well-designed migration solutions from StoreHippo take away the pains of migration and align your brand for growth like never before.
8. Seamless integrations
An enterprise business like yours often needs to handle complex situations, for which you might need additional software or tools time and again. Using best-in-class software can help brands create unique ecommerce solutions for smooth and efficient business operations. With additional tools and software, businesses can explore new growth opportunities, and leverage data-centric insights for unprecedented growth.
StoreHippo is the top ecommerce platform that offers seamless integrations with software and tools to build innovative solutions. With the headless APIs from StoreHippo, enterprise brands can seamlessly opt for quick integrations with software like CRM, ERP, etc. Brands can also integrate with multiple delivery platforms, payment channels, chatbots, etc. to offer a smooth buying experience to their customers. StoreHippo comes with 120+ built-in integrations like logistics and payment gateways.
9. High-end security
Online business is often categorized with security and privacy issues. Well, it can be challenging to manage these issues manually and offer a secure platform for shopping to your customers. You need an enterprise ecommerce platform that makes the entire business ecosystem safe and secure, right from inquiry, product management, and bulk ordering system, to payments. How would you ensure high-end security on your platform?
With StoreHippo. Yes, StoreHippo offers a secure solution with SSL encryption to make your platform safe and secure. Also, security features from StoreHippo like granular user roles, access to audit logs, two-way authentication, and a PCI-DSS-compliant platform with secure payment solutions offer a highly secure business solution for your business.
10. Marketing, analytics, and reporting
As you look for the top features in your enterprise ecommerce platform, you can NOT miss out on marketing, analytics, and reporting capabilities. The one way to get yourself known to your customers is to have a solid marketing strategy. With the right tools to market your brand, you can successfully place yourself in the ecommerce industry and keep the flow of customers constant.
StoreHippo is designed for various B2B and B2C ecommerce platforms that offer multiple marketing and analytics tools. The in-built discount engine helps you offer multi-level discounts on your enterprise ecommerce site. You can use notification features like email, push, and SMS notifications to inform customers about the running offers. The in-built SEO tools help you rank higher on SERPs. With seamless integrations to platforms like Google Analytics, Facebook Ads, etc. you can have rich customer data in your hands. You can then plan your marketing and discount deals to boost your sales even during slack sales season. With the reporting and analytics feature from StoreHippo, you can reach the targeted customer audience.
Conclusion
What is the cornerstone for enterprise ecommerce success? Well, it definitely is a future-proof enterprise ecommerce platform that has all the right features to offer. Choosing the right solution provider to build the marketplace website for your business has to be one of the most crucial steps of a successful ecommerce business.
StoreHippo is a one-stop solution for all the needs of your ecommerce business. With 300+ features and 120+ built-in integrations brands can seamlessly create innovative ecommerce solutions for their business. StoreHippo helps brands build the top ecommerce platform with its 360-degree solutions that come with features like product and order management, marketing tools, pre-integrated logistic solutions, payment gateways, and go-global features for seamless international businesses.
Excited to build your enterprise ecommerce platform with StoreHippo? Explore the above-mentioned enterprise-grade features by starting your 14-day free trial now.
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