What is B2B marketplace software?
A B2B marketplace software is a ready-to-use ecommerce solution for building different kinds of B2B marketplaces and wholesale ecommerce marketplace websites. A turnkey B2B ecommerce platform includes the following:
- End-to-end solution for building a wholesale marketplace
- Customizable design themes and inbuilt design tools
- Comprehensive modules for managing vendors
- A gamut of features to streamline and automate B2B business processes
- Inbuilt and seamlessly integrated marketing solutions
A B2B marketplace software gives enterprise wholesale brands a plug and play solution which reduces their go-to-market time substantially. Also, it helps in business expansion as enterprise B2B brands can easily reach new markets, vendors, distributors, clients etc. by digitising their sales channels.
How is B2B marketplace software better than building a B2B marketplace website from scratch?
While businesses can always choose to have their custom B2B marketplace software built from scratch, it is a much smarter choice to go with a B2B ecommerce marketplace platform. Here is a table comparing the advantages using a ready-made wholesale marketplace software.
It is clear from the above table that going with an advanced B2B marketplace software gives an edge to enterprise brands planning to launch fast. Also, since turnkey B2B ecommerce platforms support different business models, it becomes easy for brands to pivot to new business models or build a disruptive hybrid business model. StoreHippo fully-integrated B2B marketplace software enables enterprise businesses to launch their B2B marketplace platform in record time. With 300+ inbuilt features, StoreHippo makes it easy for B2B brands to run their marketplace business.
What features make the best B2B marketplace software?
Different businesses have different requirements and accordingly the definition of the best marketplace software varies from business to business. However, the best B2B marketplace software is one that has the following characteristics:
- Cutting-edge technology to built future-ready marketplace solutions for fast growing businesses
- Rich set of features to take care of different business aspects and flows of a B2B multi vendor website
- Comprehensive vendor management solutions that take care of vendor registration, inventory management, order management, shipping, payouts, commissions etc.
- Seperate login and dashboard for each vendor to manage their orders and RFQ etc.
- Support to build mobile apps for the B2B multi vendor marketplace, vendors, delivery boys etc.
- Easy customizations of backend and frontend to make tailor-made solutions for enterprise B2B brands
- Ease of use so different parties like vendors, distributors, clients, delivery agents can easily and seamlessly use the B2B marketplace software
- Inbuilt marketing tools to promote the business and implement multi-level promotions
- Enhanced security with features like custom user roles, audit log etc.
- Inbuilt delivery management solutions to manage bulk order deliveries smoothly
StoreHippo B2B ecommerce marketplace platform comes with a host of features ( like RFQ, Minimum Order Quantity, pricing overrides, custom invoices, multi-level taxation etc.) that helps in running a B2B brand smoothly. Built on MACH ((Microservices, API-first, Cloud-native, Headless) architecture and mobile-first principle, StoreHippo makes it easy for enterprise B2B brands to build, run and grow their online marketplace. With StoreHippo’s scalable and flexible ecommerce solutions, wholesale businesses can grow their B2B marketplace platform to any number of users, geographies and products/vendors.
What are the benefits of using B2B marketplace software?
With efficient B2B marketplace software, enterprises can benefit and grow their businesses exponentially. The customers get access to the business 24x7 and can opt for the best deals on the marketplace app. Here is a list of benefits of opting for a ready-to-use B2B marketplace software to develop the brand website:
- Efficient operations with streamlined, automated and standardised processes
- Boost reach to new markets, customers, sellers, distributors
- Automates RFQ and orders processes that eventually boost conversions
- Seamlessly integrates with CRM and other tools for shorter sales cycles and 24x7 customer engagement
- Enables omnichannel selling by helping to create multiple customer touchpoints
- Improves and automates supply chain management for faster and error-free order fulfilment
- Access to in-depth business analytics and customer insights with in-built marketing tools
- Comprehensive vendor onboarding and management modules for better seller/distributor management
StoreHippo B2B marketplace software helps enterprises build cutting-edge solutions that can compete in international markets as well. Built on headless architecture, StoreHippo also enables businesses to add multiple customer touchpoints and go omnichannel in a few clicks. StoreHippo is built on the mobile-first principle that builds mobile-ready B2B marketplace websites and marketplace apps at no additional cost or coding.
Why choose StoreHippo B2B Marketplace Software
StoreHippo B2B multi vendor marketplace is designed for the unique requirements of B2B business owners, dealers, sellers and clients. With a host of inbuilt features, StoreHippo makes the B2B purchase cycle automated and shorter. With support for the most popular ecommerce business models, StoreHippo makes it easy for enterprise B2B brands to build their own hybrid B2B marketplace by tweaking the StoreHippo platform inside out.
Built on the headless architecture, Storehippo helpsB2B brands build out-of-box B2B marketplace software to future-proof their business. With inbuilt mobile apps, builder brands can build their B2B marketplace app without any coding. Also, all B2B multi vendor marketplaces powered by StoreHippo are PWA, which means they function just like native apps when opened in a browser.
StoreHippo also comes with a host of advanced solutions like location-based multiple storefronts managed by a common admin, location based currency and language selection, location/vendor based taxation, pricing etc. which helps in taking a B2B business beyond borders.
StoreHippo’s integrated payment and logistics solutions make it easy for clients to pay using their preferred mode and get streamlined deliveries. StoreHippo also comes with an inbuilt delivery boy software to make it easy for B2B brand to manage its own fleet of delivery boys. StoreHippo also integrates seamlessly with the best in breed ERP, CRM, accounting, marketing and any other software or service of choice.
Geared up to get started with your B2B marketplace? Planning to build your own disruptive B2B marketplace software? Get inspired by successful B2B multi vendor marketplaces powered by StoreHippo. Explore our comprehensive B2B ecommerce features by booking your free demo right away.
